Your entire growth operation in one view
Mission Control gives businesses and franchise networks a single platform to monitor content, approvals, scheduling, analytics, and growth system activation — across every location.
Mission Control
Posts This Month
124
+12%
Pending Approvals
8
Needs review
Locations Active
14
All synced
Avg Engagement
4.2%
+0.8%
Recent Content
Summer promo — Location 3
Instagram · 2h ago
New menu launch campaign
Facebook · Tomorrow 9am
Business growth post
LinkedIn · Awaiting review
Staff spotlight — Sophie T
Instagram · Yesterday
Locations
London HQ
18 posts
Manchester
12 posts
Birmingham
9 posts
Edinburgh
7 posts
Bristol
5 posts
One platform. Seven growth services.
Content Engine is your foundation. Activate Video, Email, Website, AI Knowledge, Lead Generation, and Analytics as your business scales. Social Covered delivers the services — Growth Hub manages them.
Content Engine
Daily content, hybrid content, scheduling, publishing, and analytics — the foundation service for every business.
Video Engine
Video production services: avatar content, clone content, short and long-form commercials. Included with Ranch plans.
Email Engine
Newsletter creation, email campaign copy, and email content generation. A content production workflow, not an email sending platform.
Website Engine
Website creation, updates, management, and content generation — exclusively for websites built by Social Covered.
AI Knowledge Engine
Customer-facing business knowledge: website knowledge assistants, chat assistants, and FAQ assistants.
Lead Generation Engine
Lead capture, nurturing, follow-up systems, landing pages, and opportunity tracking. Growth intelligence, not done-for-you sales.
Analytics Engine
Included with every content plan. Mission Control reporting, performance tracking, and visibility across every location.
Mission Control
Centralized command center monitoring content, approvals, campaigns, and performance across every location in real time.
Distribution Engine
Multi-platform publishing and distribution infrastructure — schedule, deploy, and track content across every channel.
Franchise Hub
Corporate-to-location workflow management with approval gates, localized and multi-tier access control.
Asset Library
Centralized brand asset storage with access controls, usage tracking, and version management.
Brand Compliance
Protected brand assets with editable localized layers — central control without sacrificing local freedom.
Growth Systems
4 of 8 activatedContent Engine
124 posts/mo
Analytics Engine
Included
Email Engine
4 campaigns/mo
Video Engine
8 videos/mo
Lead Generation
Activate
Website Engine
Activate
AI Knowledge
Activate
Course Hub
Coming Soon
Central creation, local personalization
Social Covered creates content once. Head office governs. Each location personalizes and schedules. One approval workflow, unlimited flexibility.
Create Once
Social Covered creates all content — posts, videos, captions, assets — aligned to brand standards. One production cycle.
Central Approval
Head office reviews, approves, and sets governance rules. No content creation needed — just governance and control.
Local Personalize
Each location receives approved content. Personalize captions, CTAs, or scheduling to local audience if needed.
Platform Distributes
Everything publishes across all platforms through one infrastructure. Same workflow from HQ to every location.
Approval Queue
8Bank Holiday Weekend Offer
Instagram + Facebook · Static Image
All Locations · Due Today
Staff Spotlight — James K.
Instagram · Static Image
Manchester · Due Tomorrow
New Product — Oat Latte Range
Instagram + TikTok · Reel + Image
London HQ · Due Tomorrow
Company Milestone — 5 Years
LinkedIn · Article Post
Corporate · Thu 12pm
Weekend Special — Kids Eat Free
Facebook · Static Image
Birmingham + Edinburgh · Fri 9am
Full visibility across every location
Analytics Engine is included with every content plan. Track impressions, engagement, reach, and platform performance across every location — all inside Growth Hub.
Analytics Engine
Total Impressions
2.4M
+31%
Engagements
186K
+18%
Link Clicks
24.8K
+22%
Avg Reach/Post
3,240
+9%
Monthly Impressions
By Platform
Every piece of content, created for your brand
Content Systems
New Product Launch — Summer Collection
Instagram · Static Image · London HQ
Today 2pm
Staff Appreciation Week — Day 3
Facebook · Static Image · Manchester
Thu 9am
How we scaled to 14 locations in 18 months
LinkedIn · Article Post · Corporate
Fri 10am
Behind the scenes — Kitchen tour
Instagram · Reel · Birmingham
Sat 12pm
Weekend offer — Family pack deal
Facebook · Static Image · Edinburgh
Sat 8am
Commercial production services
Social Covered produces video commercials as one-off production services — not subscriptions. Avatar capabilities included with Ranch plans. Additional productions purchased with platform credits.
Short Form Commercial
$45960–90 seconds. Includes avatar or digital ambassador. Ideal for social media campaigns.
Premium Commercial
$89990–120 seconds. Includes client media, generated media, avatar or clone, and professional editing.
Digital Workforce
Digital Ambassador
Your digital ambassador for ongoing video content production.
Digital Clone
Your digital clone for commercial and video production.
Avatar capabilities included with Ranch plans. One-off production services — not subscriptions.
Turn long-form into clips automatically
Upload webinars, podcasts, or interviews. Social Covered transforms them into platform-optimized clips, distributed through Growth Hub's scheduling infrastructure.
Long Form Video
Upload or connect long-form content — webinars, podcasts, interviews, presentations.
AI Assisted Processing
AI identifies key moments, generates clips, and formats for each platform.
Platform Optimized Clips
Receive short-form clips formatted for Instagram, TikTok, YouTube Shorts, and more.
Scheduled Distribution
Clips flow through the same scheduling and approval infrastructure as all content.
Who it serves
Businesses
Train teams, onboard staff, and deliver internal education at scale.
Franchises
Standardize training across every location with centralized course delivery.
Coaches
Host, sell, and deliver programs to clients worldwide.
Training Providers
Scale course delivery with built-in enrolment and analytics.
Training and education at scale
Course Hub delivers training across your entire network. Standardize learning for teams, franchises, or clients. All integrated into Growth Hub.
Start with content. Add services as you grow.
Every business starts with a Social Covered content plan. As your business grows, add Email, Video, Website, AI Assistants, and Lead Generation — delivered by us, managed through Growth Hub.
Currently Delivering
Active services Social Covered delivers for you
Ready to Add
Additional services available now
Coming Soon
New services in development